If you’re anything like me, introducing yourself to new people can feel as yuck-tastic as getting a tooth pulled. Having a fully-memorized “elevator pitch” sounds super stuffy and ingenuine but you always seem to get caught without your best words on hand!
I introduce to you, introlibs… a fun exercise in flexing your wordnerd muscles that will help you build a brand vocab that you can have at the ready for your next introduction!
Now, I vehemently despise using “templates” to craft this kind of copy. That cookie-cutter stuff might work for some people, but the do-gooders, change-makers, and ruckus-starters of the world need uniquely crafted wordsmithery that highlights their genius and sounds one-of-a-kind like their missions of greatness.
That said, I created introlibs as an EXERCISE for you to use to practice getting the words out from under the wrinkles of your brain and into the forefront. (The only time you should actually use this exact format is if you’re introducing yourself in The Ruckus Factory – my Facebook community for fellow do-gooders, change-makers, and ruckus-starters looking to turn up the heat on their copy.)
Download introlibs and try to fill it out 5 times – using different variations of answers for the fill-in-the-blanks each time. After you’ve crafted some unique responses to the prompts, mix and match them, rearrange them, make them your own. Create different elevator pitches, introductions, bios, bylines, or whatever else may come to mind from the exercise… and keep them handy and front- of-mind for your next introduction.
May the words be with you!